There are many advantages to email marketing over other forms of marketing and advertising, but just what exactly is email marketing?

Email Marketing is basically sending emails to encourage or enhance existing relationships with old and new customer or sending emails with the purpose of acquiring new customers, sometimes called an email broadcast.

Some of the advantages of email marketing are:

The ability to a target a set audience at a relatively low cost.
An overall low cost email marketing solution when compared to other forms of marketing media.
The ability to track response, opening and RoI when done correctly.
Email marketing is generally delivered instantaneously, as opposed to direct mail which can take days to arrive.

Granada Marketing offer email marketing that really works and, unlike our competitors, will prepare and send performance reports to the customer without the need for training or the customer taking time out to get the results of their email promotion.